Insights
How print icon Wall Street Journal transitioned to mobile-first
SUMMARY: For The Wall Street Journal, moving to a mobile-first strategy required rethinking nearly everything within the newsroom.
The Wall Street Journal is one of the most successful print newspapers in the world. So why has it spent the past two years pursuing a mobile-first strategy that has focused on adapting to the requirements of the small screen?
Because, quite simply, that’s increasingly where the ...
Why hiring for media transformation requires new strategies
SUMMARY: Leading internal change programmes is not an “extra” task, and doing it right requires an in-depth examination of the right people — both ...
Understand purpose of digital transformation before making shift
SUMMARY: Digital transformation should not be led by cost reductions but an understanding into why transformation in necessary. Here are three reasons it is ...
4 characteristics of newsroom employees ready for digital transformation
SUMMARY: Employees ready for digital transformation include those focused on the audience and those comfortable with change.
I once had a colleague who hated job interviews ...
3 reasons newsrooms fail at digital transformation
SUMMARY: The digital transformation process can be particularly difficult when new propositions are written off too quickly, naysayers are ignored, and discipline is not ...